Store launch sits at heart of Invertiel’s brighter future

The new Morrisons in Kirkcaldy
The new Morrisons in Kirkcaldy
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The major revamp of the 
Invertiel area of Kirkcaldy will take a big step forward on Monday with the opening of the new Morrisons store.

The supermarket will be officially opened at 9.00 a.m by Ruth Moore and Elsie Tribe, local residents, who led a campaign to have the development built in the area.

The supermarket, located at the former B&Q premises at the west end of the Esplanade, has been eagerly awaited and brought a much-needed boost creating 330 new local jobs.

It is also hoped the development, which includes a 415-space car park and petrol station, will help to kick-start the regeneration of the Invertiel and Seafield areas.

The new 37,500 sq ft store is set to feature a continental style deli counter and butchery and bakery sections, as well as a cake shop and cafe.

Martin Terris, store manager, said: “Our Kirkcaldy team have trained hard to develop their specialist skills. We can’t wait to show off the new store to our customers and we hope everyone joins us for the opening on Monday.”

Councillor George Kay, chairman of the Invertiel Forum, said: “The opening of the new Morrisons store marks a high point on the three-year journey that the Invertiel Forum has so far made in trying to bring the Invertiel area back to where it should be in contributing to the economic vibrancy of the Kirkcaldy area.

“It has been a struggle to get to this point, particularly in overcoming the hurdles in planning which we feel were not necessarily in the best interest of the area.

“However, with the opening, we look forward to a happier Christmas, not just for shoppers, but also for the many new employees starting out with the company.

“Morrisons is not the end of a journey – it is merely a step along the way.

‘‘I am encouraged by the decision of the neighbouring owners to bring down the old paint shops making the site much more marketable.

‘‘I welcome the decision by Stagecoach to put their site on the open market early in the new year.

“These developments,.linked to our ambitious plans for the Seafield picnic area, make me optimistic that the Forum can realise its ambitions to make Invertiel a thriving economic hub. Morrisons has been very much the catalyst in that journey.”

David Torrance, Kirkcaldy MSP, said: “The opening of the Morrisons store is excellent news for Kirkcaldy and it has created a lot of local jobs. It has tidied up the entrance to the west of the town and hopefully this will bring in more potential developments for that area.

‘‘It is a huge investment and has improved the infrastructure at that end of Kirkcaldy. It will also be welcomed by people living in Kinghorn, Burntisland and Auchtertool. It’s a good boost for Christmas trade and I wish them every success.”