Fife bakery delivers thousands of fudge doughnuts during lockdown

Popular family bakery Fisher & Donaldson has made over 7000 home deliveres, including more than 10,000 fudge doughnuts, so far during the pandemic.

The bakery, which was established in 1919 closed its seven shops in late March and quickly set up an online shop offering home deliveries in Fife and Tayside.

Ben Milne, fifth generation baker and director, said: “It was incredibly difficult for us to make the decision to close our shops back in March, and business has been very different since then, but we knew we could adapt and provide for our customers.

“This meant setting up a brand new online shop in a matter of days, and taking the plunge to offer a home delivery service, something we haven’t done since my Grandad was a teenager riding around Cupar on his messenger bike!

“Times have certainly changed since then, and our customers can now place orders on our online shop, before noon for next day delivery.

“The orders aren’t going out on a bike anymore, but our team of drivers offer a friendly face to our customers in lockdown, many of whom won’t see anyone else that day.

“It has been heartwarming to see the wonderfully colourful windows on our rounds, and wave and smile to customers from afar.

“It certainly cheers us up as much as it seems to our customers.”

The bakery offers deliveries to those in KY15, KY16 and DD1-DD6, and with customers also able to pre-order online for ‘click and collect’ from its Ceres Road, Cupar bakery.

This week it has also started a limited run of products and coffees which are available for takeaway from the Cupar branch.

It is hoped Fisher & Donaldson can reopen in St Andrews and Dundee soon after a trial period in Cupar.