Colleagues and customers from Methil’s Co-operative store came together to turn the tide on litter at the weekend.
Over 20 people, including children and adults, teamed up for a beach clean at Leven Promenade and collected about a dozen black bags of rubbish over an hour or so.
A number of the group kept going until the end, despite being cold and drenched in the appalling weather, but store manager Isabelle Pitblado said it had been good fun and they’d have stayed out longer if the weather had been better.
Items collected included beer cans, bottles, tyres and a plastic road sign.
Keep Scotland Beautiful and Fife Council provided equipment to help the volunteer litter-pickers at the event organised by the store’s ‘community pioneer’. Siobhan Page, who was appointed by the group as part of a new programme which aims to build strong links with the local community.
She said: “Our stores play important roles in their local communities and an event like this is a great way for us to work together, and co-operatively, to benefit the local area.
“Removing unsightly and potentially harmful rubbish from the beach will leave it looking much better, and will make it safer for everyone to enjoy.”