RAITH Rovers have launched a new ‘affordable football’ initiative to encourage more fans back to Stark’s Park.
The campaign, which runs from now through into the New Year is a major cornerstone of the Rally Round Rovers campaign launched by the club and the Fife Free Press - and if the fans respond them more initiatives will follow.
In common with almost every other club in Scotland Rovers have seen attendances flat-line as fans choose which games to attend.
In a bid to buck the trend, they have cut admissions costs for at least two games, and unveiled a New Year package of four matches all-in for £50 to tempt more fans back and create a better match day atmosphere.
Rovers’ two home games this month - against Ayr United on Saturday and Hamilton Accies on November 26 - will see walk-up admission costs cut from £17 to £15.
Entry for OAPs , kids, and the unemployed has been pegged at £5 - a saving of £4 - and students will pay £10, saving £3.
The parent and child gate has been cut from £20 to £17.
And the club has challenged the town - turn out in decent numbers and we’ll cut prices for the big games coming up in December.
The key figure is a 2000 turn out for each of the next two games - a big rise from the core 1300 who are at every home match.
Dave Wann, fans’ director, said: ‘‘We’ve all seen the worrying downturn in crowds across the league.
‘‘These are difficult economic times and fans have been vocal in their views that the prices are too high.
‘‘We’ve listened, and we hope these deals will encourage more fans to come along.
‘‘It’s a very positive move and one we are believe is very worthwhile trying.’’
As well as the cut price admissions, Rovers have also unveiled a new package for 2012 by packaging together their four big games against Dundee, Falkirk, league leaders Ross County and Partick Thistle for just £50 - a saving of some £18. Concessions can see all four for just £20 - effectively, £5 per match.
The club hopes the four-game New Year deal will make the perfect Christmas present for fans old and new as well as helping to ease the strain on household budgets come January.
Added Mr Wann: These aer great deals which offer savings to fans and their families.
‘‘And if the crowds exceed 2000 for the next two matches we will look at more reductions for the visit of Livingston in December.
‘‘We really hope this is the start of the initiative as we are keen to try to make football more affordable.
l The four-game passes can be bought from the club shop from 1.00 p.m. to 3.00 p.m. on match days - cash or cheque only.