Workshop on Kirkcaldy tourism scene – what’s working, what can we do better
Greener Kirkcaldy is inviting local businesses, community groups, and residents to take part in a workshop which will explore how community-led tourism can support the Lang Toun’s sustainability, identity and economic resilience.
The SCOTO Press Pause initiative takes place on Thursday, November 27 at the organisation’s East Fergus Place headquarters
Press Pause is a nationally recognised programme developed by SCOTO CIC – the Scottish Community Tourism Network – to help communities rethink the role of tourism in their local areas.
The interactive workshop links tourism, climate action, and community cohesion and has already been delivered in over 50 communities across Scotland, following its successful pilot on the North Coast 500.
Greener Kirkcaldy is delivering the Kirkcaldy workshop with Welcome to Fife and Fife Council, as part of the Fife Tourism Climate Action Plan.
Participants will explore what’s currently working in the town’s tourism offer, what could be done differently, and how local people and businesses can work together to create meaningful visitor experiences. Key topics include destination competence - understanding what’s within the community’s control - and place branding, focusing on how Kirkcaldy is perceived and how the town can shape its own story.
Following the workshop, attendees will receive a detailed report with recommendations and examples from other areas, as well as an invitation to a follow-up session to develop a shared activity plan.
Lauren Brook, Greener Kirkcaldy’s chief executive said: “This is a valuable opportunity to come together and reflect on how tourism can work for everyone - supporting local enterprise, celebrating our place and contributing to a more sustainable future.”
Ea O’Neill, community engagement team manager and Climate Action Fife project manager. said: “We promote climate friendly holidays by helping local people make informed choices about their holiday destinations and travel.
“We look forward to working with local businesses and community groups to showcase the great experiences and nature right on our doorstep!”
“We hope the event will spark new ideas and collaborations between local business and community interests, laying the groundwork for future initiatives that strengthen the town’s visitor appeal while keeping community wellbeing, climate and nature at its heart.”
If you are interested in taking part in the event, contact Ea at: [email protected].