A Cupar woman has followed in the footsteps of her father by becoming president of the Scottish Society of Allied and Independent Funeral Directors (SAIF).
Tracy Jordan now heads the professional association, representing independent, privately owned funeral directors, which has seen its membership flourish in recent times.
A director of Cupar-based William Jordan and Son, Tracy has taken on the role that her father, David, undertook between 1996 and 1998. David is now the sole remaining founder of the society and continues to serve on its executive.
Tracy’s appointment will see her attending meetings all over the UK, with SAIF recognised by government departments as well as many overseas organisations.
The society - a key voice in the funeral industry - has stringent conditions of membership, such as demonstrating a sound trading history, suitable premises and a strict code of practice.
Tracy said: “SAIF Scotland was founded in 1990 and is fully affiliated to national SAIF, but remains an autonomous unit.
“Families come first all the time and SAIF also ensures that traditions are maintained.”
William Jordan and Son was established in 1907, with Tracy joining the firm in 1984, at the age of 19, after gaining her diploma in funeral directing and becoming one of the youngest women to qualify.